She is equally popular in Bollywood as well as South.

A few days ago, Sonu Nigam has already been cornered in the Karnataka film industry by protesting against the oppression of singing in Kannada.

Controversy- Tamannaah

This time, Tamannaah Bhatia is in the news. The residents of the state are very angry over the choice of a southern beauty as the ambassador of a government soap. There is also a mountain of protests on social media. Naturally, Siddaramaiah's government is facing heavy criticism. The protests have reached such a level that Karnataka's Commerce and Industry Minister MB Patil was finally forced to open his mouth due to the controversy.

Recently, Tamannaah Bhatia's name has been

announced as the brand ambassador of Karnataka's state-run soap 'Mysore Sandals'. Since then, there has been a storm of protest. Residents of the state concerned are demanding that why Tamannaah was made the brand ambassador instead of choosing any heroine from the Kannada film industry? A section of Karnataka residents have raised the question in unison. Many have also suggested the name of Kannada actress Rukmini Vasantha. It is learned that Tamannaah has a 2-year contract with the 'Mysore Sandals' company. For which the heroine is getting a hefty fee.

According to sources, Tamannaah was signed for Rs 6.20 crore. However, a section of Karnataka residents did not take kindly to the selection of a South Indian beauty queen to take the organization to the national level. Then the fire of protest spread across their social media.

In a dilemma, Minister MB Patil finally had to step in to do damage control. In a post on his X handle, he explained the reason for choosing Tamannaah Bhatia as the advertising ambassador. Patil said, we have complete respect for the Kannada film industry. Even some Kannada films are challenging the Bollywood film business. Mysore Sandals is a very popular cosmetics company in Karnataka.

This time, that place needs to be strengthened further.

However, this time, the plan is to expand the business scope of Mysore Sandals. Because this soap is the pride of our state. Tamanna was chosen to ensure that this company reaches beyond Karnataka. Keeping in mind what aspects was Tamanna Bhatia chosen as the face? Explaining that, Patil wrote, it is necessary to keep several things in mind. For example, how much craze is the advertising ambassador on social media? The target audience and how acceptable is he in other states? The final decision was taken after looking at all these.